Eastern Iowa Shopping News
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Rates/Deadlines

Display Advertising Rates
Effective May 1, 2010
Open Rate $9.65
National Rate $11.60
Preferred Position Rates  
Front page, first or second section $150.00
Back page, first or second section $125.00

Center spread pages (includes one color)

$90.00 each
Mast Head Ad $105.00

(ABOVE RATES INCLUDE PROCESS  COLOR)

Dollar Volume Agreement Rates
The bottom line on an advertising agreement is that you save money! It's quite simple and we have a wide variety of agreements from which to choose. You simply sign an agreement based on your planned advertising investment for the upcoming year. We guarantee you a lower rate for the entire year. Your investment works harder for you by enhancing your buying power. Your representative can help you select the level that will best suit your business. Call us to learn more about it!
Annual Investment  
Up to $500 $9.65
$501-$999 $9.46
$1000-$1499 $9.26
$1500-$3499 $9.07
$3500-$5499 $8.88
$5500-$8499 $8.69
$8500-$11,999 $8.49
$12,000-$15,999 $8.30
$16,000-$19,999 $8.11
$20,000-$25,999 $7.91
$26,000-$31,999 $7.72
$32,000-$37,999 $7.62
$38,000-$45,999 $7.53
$46,000-$53,999 $7.43
$54,000-$61,999 $7.33
Over $62,000 $7.24
3 week rate (no copy change) $8.69
6 week rate (no copy change) $8.20
13 week rate (no copy change) $7.72
Color Rates
Black plus one color $85.00
Process color $150.00
(Color available on small ads at a reduced rate)  
Mechanical Information
Width of page 6 columns (10-5/16")
Width of column 10 picas
(1-5/8")
Page Depth 16 1/2"
Column inches per page 99"
Business Classifieds Advertising Rate
$12.00 net per insertion of 10 words or less. Each additional word 25ยข. Also available at $1.00 discount in other publications. BLIND ADS - $5 extra per insertion.
Combination Rates
When running an ad in the Eastern Iowa Shopping News, you can run in our additional publications and receive a 20% discount off their open rate.
 
Grant, Iowa LaFayette $11.58
Wisconsin-Iowa $7.01
Richland Center $6.30
Freeport, Ill $10.45
Monroe, Wi $9.49
Freeport/Monroe Combo $13.62
Oelwien Reminder $11.43
Unified Newpaper Group
 Dane County Great Dane $8.00
 Oregon Observer $6.88
 Verona Press $6.88
 Stoughton Couerier-Hub $7.08
              
Copy Deadlines
Proof ads Thursday 
5:00 p.m.
Two pages or more Wednesday Noon
Full page Thursday
3:00 p.m.
Less than 1/4 page Friday
9:00 a.m.

Ads for additional publications

Thursday
12:00 p.m.
Classifieds Friday 10 a.m.
 


HOLIDAY DEADLINES: When a national holiday falls on Monday, earlier deadlines will be observed and adjusted according to our printing schedule. Copy received after deadline may be accepted at option of management, subject to space and time availability.


Terms

CANCELLATIONS: Labor costs will be charged against canceled copy already set. Cancellation not accepted after Friday 10 a.m. preceding publication date.


PROOFS: Advertisers who submit copy 24 hours prior to deadline may request proofs. Every attempt will be made to furnish proofs to advertisers, but it is not assured. No proofs on copy received on Friday after 10 a.m.


POSITION: No guarantee is given as to advertising position. However, a sincere attempt is always made to grant position requests when they do not interfere with the general make-up of the paper. Preferred position reservations (front and back pages) are taken on a first request basis.


ERROR IN PUBLICATION: It is agreed the Shopping News is not to be held responsible for errors in publication, unless a proof of such advertisement is submitted to the advertiser and returned to the Shopping News office with such error correction plainly noted in writing thereon prior to publication. In any event, the Shopping News liability shall not exceed republication of that part of the advertisement affected by the error. It is agreed that the Shopping News accepts responsibility for errors only on the first insertion of the advertisement. It is further agreed that in no case shall the Shopping News be held responsible for selling losses incurred by errors in publication or failure to insert an advertisement. The advertiser assumes liability for the content of all advertising authorized for publication and any claims that arise against the publisher.


Acceptability: The publisher reserves the right to edit, reject or cancel any advertisement


ALL ACCOUNTS are payable by the 15th of each month. 1 1/2% per month will be charged to accounts past due.

 

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